PUBLISHED BOOKS
Birthe R. Greisen
BUSINESS CULTURE VIETNAM
Leadership & Collaboration
DANISH PERSPECTIVE
Birthe R. Greisen
BUSINESS CULTURE VIETNAM
Leadership & Collaboration
GERMAN AND EUROPEAN PERSPECTIVE
These books offer a framework and tools, for acting with cultural intelligence in a Vietnamese business context.
Providing a foundation of knowledge and insights on ways to build fruitful cross-cultural relationships, collaboration, and great teamwork, these books are intended to inspire and serve as practical handbooks for anyone who wants to do business in Vietnam.
What Trong Nguyen said about the book on LinkedIn:
Trong Nguyen:
Even with my background, knowledge, and experience as a Vietnam Expert and interested Vietnam follower, I find that this book provides the reader with excellent fundamental knowledge about Vietnamese business culture. What I like especially about the book is, that you are presented with practical examples, that uncritical going “your own cultural way of doing things” in Vietnam might not work out effectively, whether it is about leadership, motivation, or something else. The book is suitable as a general intro about the country or as a reference book for specific business situations, whether you are on your way or already established out there.
Vietnamese Business and Work Culture Insights:
Business Culture Miniguide Vietnam